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Is LinkedIn Digging Its Own Grave?
Looking Beyond Linkfluencers
It was only a couple of years ago that influencers were begging us to grow our LinkedIn footprint.
It was the next big thing. The ROI was crazy: Your every new post could yield Nx more followers, where N > 0.5.
Slowly, it’s on its way to be a place where no one likes to hang out anymore.
Cringeworthy “Linkfluencers”:
This post isn’t about LinkedIn Lunatics (inspiration: A subreddit about to reach 1M).
But they have a special place in the LinkedIn Hall of fame.
Without them, LinkedIn wouldn’t be the exciting place it is today. After all, how would you know to separate wheat from the chaff?
These cringeworthy Linkfluencers make you scroll faster, only to deeply engage later with a laid-off person’s sobs, a recruiter’s bad hiring experience, or a domain expert’s research-backed article.
The LinkedIn cringe had a unique flair found nowhere else. I learn some of the best social lessons there:
- Most professionals aren’t brilliant. They are people…
